Crazy about Instagram, wanted to have millions of followers like other Instagram stars or have an interest in any product or services, or wanted to share your hobby, passion, and ideas with the whole world so Instagram is heaven for fulfilling all your dreams.
Just read this post and Start your Instagram Influencer Journey. I will try to update you step by step to become an Instagram influencer.Don`t know how to become an Instagram influencer? From where you have to start so don`t worry about anything you are in the right place.
So let`s get Started –
As per research by Olapic around 50% of buyer buys the product or service by seeing a post by the influencer.
| People Trusts Influencers before purchasing any goods or services (Credit: Olapic) |
Brands always search for the influencer for their products or services Because they know that influencer marketing is a great tool for marketing their product or services.
People use ad blockers on the internet that`s why influencer marketing is growing very rapidly.
Also, Read All You Need To Know About Micro-Influencer Marketing
If you have a passion for informing people about anything or love to review products and services. So use your passion for earning name fame and money from Instagram.
So let`s start a step by step guide to becoming an Instagram Influencer
1. Select Your Niche –
Alli (@ootdbyalli) is a fashion lifestyle and beauty influencer which she clearly mentioned on her profile.
You have to find your niche and have to stick with that niche.
Finding and selecting a perfect niche or category is the very first step for starting your journey to become an Instagram influencer.
You can’t do specialization in everything so it`s perfect to find and select a particular niche for posting on Instagram.
The niche can be your interest or hobby. Always select a niche on which you can make a lot of content and you will don`t be bored while making content.
Yes making high-quality content is not an easy thing it`s required a lot of time and patience. Always remember consistency is required to become an Instagram influencer.
If you have confusion in finding a suitable name for your account do keyword researching or take help from tools like names.
Tip – After selecting the niche, start posting the content, I recommend you create a blog or YouTube channel related to your niche which will help you to increase your audience.
When you can convert traffic to your blog, it will help you to create more offers to the audience and increase engagement.
2. Upload Eye-Catching Profile Picture and write a Noteworthy Bio
| Eye-Catching Profile Picture and Bio (Credit: @oyorooms) |
Oyo rooms profile picture and caption clearly explain what they serve.
The profile picture is the place which identifies you always use an eye-catching profile picture for any social media account but on Instagram, it`s very important to upload an eye-catching effective profile picture.
Writing an Instagram bio will be your next task as you already knew that bio is the only place to write about yourself or about your account.
Bio is the only place where you can add links to your website blog or youtube channel.
So always write a bio that will effectively clear to your audience about your account.
3. Create an Instagram Business Account
Creating an Instagram business account will be the next step of your Instagram influencer journey.
An Instagram business account will help you to control your Instagram very effectively.
An Instagram business account has many useful features for influencers like Instagram Insights.
Insights will allow you to monitor the data of your followers. It shows you to identify followers’ top locations, activity times, views and link clicks, and much more. It allows you to monitor your complete account and specific posts.
If you want to become an Instagram influencer, this is very important to know in detail about the insight tool.
While using a personal account, you are unable to know. What your audience is doing and what they need from you.
With the Instagram business account, you can run ads on your particular posts or on your account.
Most influencers sell their own products or services so running an ad is required many times to grow faster on Instagram.
The Instagram business account is the best free way to become an Instagram influencer.
4. Create High-Quality Relatable Content
| Create High-Quality Relatable Content (Credit:@techsantos) |
Adrian @techsantos shares high-quality content related to tech topics.
Now you all set niche ready, name ready, profile picture ready, bio ready, business account ready.
Now makes you 100% focus on creating content for your account.
Creating high-quality images is not an easy task. For quickly making the images you can use apps like canva or picmonkey. You can also use Adobe Photo Editor.
Ask for a review unit or purchase a unit before suggesting any product or services to your audience.
Always create content that your audience can understand easily. Click real-time images.
If you have travel blogs always create vlogs from which your audience can relate.
Like @varunvagish VARUN VAGISH (MountainTrekker) or Curly. tales make awesome content for their audience which the audience really loves.
Tip – Always approach the brands for review unit or collaboration. No matter how many followers you have. Whether you have 1k followers always try to approach the brands.
5. Write captions that clearly explain your thoughts and ideas to your audience
| Write captions that clearly explain your thoughts to your audience (Credit: @oyorooms) |
See OYO rooms in this post they mention every detail in the post caption.
Writing captions is the next big part of Instagram. Always write the captions which clearly defy your motive of the post.
When you reviewing something or want to tell Instagram algorithms about your post only the well-written caption can work for you.
You can see the profile of oyo rooms how they use captions in the right way.
Use relevant effective hashtags
Hashtags are the key to success. Using correct hashtags can boost your post very easily. Post without hashtags is almost a waste post.
Use relevant hashtags. Make your own hashtag like #yourname.
Tips For Increasing followers
1. Be Consistent
| Be Consistent (Credit:@curly.tales) |
@curly.tales posting very consistently on their account they have around 6000+ posts on Instagram.
I am not saying to you post randomly @curly.tales is a team of many persons but as an individual influencer, you just have to follow a consistency.
Keeping consistency is the biggest thing for any social media platform this will also work on Instagram.
Instagram loves consistency. Instagram promotes accounts that post consistently.
You can schedule the posts by using the business creator of Instagram or can use tools like tailwind.
2. Engage and Engage
| Engage and Engage (Credit:@airbnb) |
@airbnb keeps the engagement with their followers. I recommend you to always reply to the comments try to solve their problems and make relationships with the followers.
Keeping Engagement with your audience is a great way to increase your followers. Instagram loves the account which keeps engagement with their audience.
Even brands love the influencers who keep engaging with their audience.
Ask feedback from your audience. Replying to their comments like their posts or dm them with some useful information will grow your engagement with your audience.
3. Always approach brands
Approaching brands of your niche always works very well. No matter how many followers you have always approached the brands of your category. Ask them for products for review or free travel or food coupons.
Approaching brands will make your trust with the brands of your niche as well as with your audience.
4. Track on The Instagram Insights
As We already discussed that on your Instagram business account you can track your insights. Try to understand your audience’s needs.
Instagram insights will help you to understand your audience behavior like at what time posting a post can get more likes and comments. On what type of posts are you receiving more like or comments and much more.
Insights will help you to grow faster on Instagram.
5. Build Your Community
Building a community always helps to grow faster. Getting more followers is a good thing but keeping engaged is another thing.
Always try to build your community like plus tag members or your blog subscribers.
Conclusion
Hope now all points are clear to you for becoming an Instagram influencer.
You just have to select your niche and start posting and uploading an eye-catching profile and write the bio after keyword research.
Create an Instagram business account that will help you to post and monitor your Instagram account professionally.
Creating high-quality content with the help of a nice quality camera or smartphone and with software like Canva picmonkey and Photoshop.
Always approach the brands for review unit or collaboration. No matter how many followers you have. Whether you have 1k followers always try to approach the brands.
Write captions that will clearly explain your thoughts to your audience.
Hashtags are the key to success. Using correct hashtags can boost your post very easily. Post without hashtags is almost a waste post.
Consistency matters, you have to keep consistency while posting on Instagram because Instagram loves the accounts that post consistently on Instagram.
Keep engagement with your audience, like posting stories, replying to comments to your audience.
Try to solve the problems of your audience by providing them solutions.
Always try to build your community like plus tag members or your blog subscribers.
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