The Rise, Fall, and Evolution of Content Creation in the Age of AI
The Decline of Creativity: How AI is Changing Content Creation In 2000, the dot-com bubble burst, sending shockwaves through the industry. Many experts and analysts predicted the end of the internet. But in reality, it was a new beginning. Even Amazon, now one of the world's most valuable companies, saw its stock nosedive by more than 90% from its peak. Over time, however, it rebounded and became an integral part of the global economy. Over the last two decades, SEO changed the way marketing worked. Writers who couldn’t adapt to SEO-friendly writing struggled to reach their audience. Then came social media, bringing a fresh wave of good content. But soon, a flood of content—driven by paid marketing—took over, leading to creators complaining about their inability to reach audiences organically. This was also the time when discussions around the Dead Internet Theory started circulating. This theory suggests that the internet essentially "died" around 2016-2017. Iron...

